Leveraging the Power of Artificial Intelligence for Effective Marketing Among Entrepreneurs

Abstract

While the use of artificial intelligence (AI) in marketing is still a relatively new idea, it has already shown to be a very useful tool for marketing professionals. Let's examine how modern marketers are using artificial intelligence (AI) to increase the efficacy of their campaigns. AI in marketing signifies a substantial advancement in the development and application of marketing tactics. Entrepreneurs using AI marketing for engaging, successful, and individualized campaigns that connect with their target with audience. AI's influence on marketing is becoming more and more evident, it is not only revolutionary, but also necessary to maintain competitiveness in a world that prioritises digital and this seeks how the entrepreneurs leveraging the power of AI for effective marketing.