The Effect of Total Quality Management and Strategic Human Resource Management Practices on The Performance of Plastic Products Manufacturing SMEs

Authors

  • Umair Aftab Akhtar
  • Lily Julienti Abu Bakar
  • Mohamed Al-Qassim

Keywords:

Total quality management, strategic human resource management,, performance, SMEs

Abstract

The goal of this study is to investigate the influence of total quality management (TQM), strategic human resource management practices (SHRMP), and the performance of plastic products manufacturing small and medium-sized businesses (SMEs).

For the data collection, the questionnaire was adopted from the published articles to gather information from SMEs in Rawalpindi, Pakistan. Only 132 of the 350 surveys sent to SME owners and managers were returned, resulting in a response rate of 65.5%.

The results demonstrated that factors including TQM and SHRMP have the ability to predict the performance of small and medium-sized businesses. Therefore, the results show that TQM and SHRMP have a positive and significant effect on the performance of plastic product manufacturing SMEs in Rawalpindi, Pakistan. Researchers, practitioners, and policymakers working on small and medium-sized businesses will find this study valuable for seeking future direction while developing strategies for SMEs.

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Published

2024-04-01

Issue

Section

Articles